Visitors to Stone Town can explore its historic buildings, including palaces, mosques, churches, and old merchant houses, many of which have been beautifully restored. Visitors can immerse themselves in the local culture by exploring the town's markets, sampling traditional Swahili cuisine, and attending cultural events and performances.
While Stone Town itself is located inland, it is surrounded by stunning beaches and coastal areas that are easily accessible by boat or car. Visitors can take day trips to nearby beaches such as Kendwa, Nungwi, and Paje, where they can swim, sunbathe, snorkel, and enjoy water sports.